No parent likes to be at the receiving end of the dreaded, unsolicited “good parenting advice” from others. Whether it’s from your family, friends, other parents, or random encounters, the advice can rank from a genuinely caring tip that just lands at the wrong time, to deliberate and persistent nagging or judging. This type of behaviour from others can really play into all your worst parenting insecurities. So here is our (unsolicited) advice on how to keep your confidence and stand your ground.

How do you bond with your new-born baby? The initial rush of the birth has subsided, and your life as parents has begun. You may have read all about the practical things you need to do for your baby, but now it’s real! This tiny little person is new to the world and depends on you to fulfill their every need, physical as well as emotional. You want to do your best, but how do you know if what you’re doing is good enough?

As a Danish company, we know that some aspects of Nordic parenting styles seem strange to parents in other countries. So what exactly are the origins and potential benefits of Nordic parenting?

If you ever find yourself in a situation where you have to hose off your kid’s muddy clothes, save the sad remains of a shredded curtain, rescue a princess (i.e. your poor, taped-up cat) from a cardboard castle, or paint over your child’s magic marker “wall art”, it might take a few deep breaths (or something stronger) to let go of your frustration. Here’s a little something to help you see your child’s “experiments” in a more positive light.

The term “child’s play” signals something that is almost too easy, juvenile, or maybe not even worth your time. As kids, we’re all born to play – it’s a universal human trait we share across countries and cultures. It’s how we learn to interpret, interact with, and change the world we’ve arrived in. Regardless of what (if any) toys a child has access to, there are specific types of play that seem coded in our DNA. Here are some of the ways your baby learns through play, and how you can encourage them.

Yes, your kid was born a digital native, but evolution hasn’t quite caught up with our digital revolution just yet. Fresh air and outdoor activities are still essential for kids’ development, physical and mental health, understanding of our world and environment, and their overall well-being. So where can you get your kids into “nature” if you live in a city? Get tips to help you and your child unplug and connect with your wild side!

How do you know when it’s the perfect time for you to start a family? Or have baby number 2, 3, 4, or a football team?

What do you need to have ready for your baby before you head off to the hospital to give birth?